Star Trek Captain Endorsement Watch May 10, 2005. Jean-Luc Picard gives his voice to the Seussian Crestor TV commercial. James T. Kirk, when not being Denny Crane, is bobbling for Priceline, and pushing Kellogg’s All-Bran. Jonathan Archer hosts NASA’s Space Shuttle Return To Flight Program. Have Sisko and Janeway popped up anywhere on your TV?